This four hour workshop teaches you how to
successfully pitch for customer experience investment
You will learn and practice how to develop the right messages to match
the priorities of each executive persona you need to influence
Even before the outbreak of COVID-19, analysts like Forrester in their predictions for 2020 were amplifying executive concerns about the commercial orientation of the CX industry:
“One in four CX professionals will lose their job“
Incoming recessionary pressures will only add fresh challenges
However Forrester also predict a new CX generation will move into executive roles by proving their value in terms of growing revenue and reducing cost. Something we believe customer experience management can deliver when designed and delivered in a commercially integrated way
So how do CX professionals engage with their leadership teams
and sell the business value of their program?
How do they start the journey to becoming a CX Executive?
The cost of this four hour workshop is £195 + VAT
The workshop combines one third theory and two thirds practical work & role-play
– discussing, designing and working in pairs,
presenting and being coached by Martin and Peter
At the end of this workshop there will be a group discussion
on what has been learnt and personal take-away actions
Each workshop is restricted to a maximum of 12 participants,
to give you the level of personal attention you deserve
Tuesday, 7th July - NO SPACES LEFT!
Tuesday, 21st July
Tuesday, 4th August
Tueday, 18th August
Tuesday, 1st September
All workshops start at 10am UK time and end at 3pm, with a 1 hour break for lunch
If you like to book a dedicated group session, please let us know using the
'Have a Question?' form below and we will get right back to you
Having a big sale, on-site celebrity, or other event? Be sure to announce it so everybody knows and gets excited about it.
The cost of this four hour, interactive workshop is £195 + VAT
The workshop combines one third theory and two thirds practical work – discussions, designing and working in pairs, presenting and being coached
At the end of the workshop there will be a group discussion on what has been learnt and personal take away actions
Everyone receives a booklet giving pen portraits for 35 CXO roles and practical techniques that can be applied immediately
This workshop will be delivered using Zoom - it provides the flexibility to interact as a group, as well as using the breakout rooms to work and rehearse in pairs
Please ensure that you can use zoom before registering
Sign in details are provided by email after you have registered. You can also expect a receipt of your transaction from our payment provider Stripe